One problem with businesses alienating normal customers by playing the woke game is that no matter how woke you are, you could never be woke enough to placate your fellow wokesters. In the end, politically correct businesses end up alienating everyone, sane people and moonbats alike. This applies not only to virtue-signaling megacorporations but to small businesses like Mina’s World:

Mina’s World, a cafe in Philadelphia that prided itself in being “Queer-owned,” has officially closed its doors after a woke employee revolt. The cafe was owned by Kate Egghart and Sonam Parikh, two queer activists who started Mina’s in an effort to create an inclusive coffee shop. However, their employees have claimed Egghart and Parikh are anti-black and “gentrifiers.”

To “gentrify” is to do something that improves a slum. An example would be opening a business that provides employment.

Mina’s World was located just around the corner from Malcolm X Park in Philadelphia and employed mostly minority workers.

Parikh had barked that “white ownership neglected to protect their Black and trans employees. I knew there needed to be a space where you could have an amazingly made cup of coffee that’s not whitewashed.”

Take heart, “Kate” and Sonam. Even if your business failed and you made fools of yourselves, at least you boldly stood up to whiteness.

Their own workers denounced them for “anti-blackness” and demanded that the business be redistributed to them, out-commying their commie employers, who responded to the bullying as we have come to expect — with a pointless groveling apology that sealed their doom:

Libs of TikTok puts it well:

Egghart and Parikh’s surrender to the outrage shows a point proven again and again— no matter how many times you bend the knee to the mob, you will never be able to adhere to their insatiable standards for progressive enlightenment. No matter how much of an “ally” you are, you will never be safe from becoming just another trophy head on the wall of wokeism.

This is among the reasons that giving in to moonbats is not an option. They leave you no choice but to fight them tooth and nail.

On tips from Eddie_Valiant and Franco.

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